THE TIMES OF INDIA DANCE OF DEMOCRACY AD 1

Client

The Times Of India

Communication Objective

Draw readership towards analytical editorial covering 2014 General Election

Our Approach

2014 GE were the watershed elections which could changed the country’s destiny. It was truly the Dance of Democracy which our creative team along with TOI resident cartoonists aptly brought alive in a 6-ad campaign.

Dance of Democracy was the most widely followed editorial covering 2014 GE.